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Mission Belt Co

Mission Belt to Appear on ABC's Beyond the Tank

Mission Belt is diving back into the Tank! Most of our fans and customers were introduced to us when we debuted on ABC’s hit television show Shark Tank. The Sharks loved our amazing, no holes belt and as you probably know, we ended up partnering with Daymond John.

Since that time we have had tremendous success thanks to our amazing customers. Due in large part to our success we were selected for a spinoff show called Beyond The Tank.

In this show the Sharks review the companies they’ve invested in and give a real-world glimpse into the challenges a company faces after appearing on the hit show. We’re honored to be part of the premiere season of Beyond The Tank.

Growth Means Opportunity & Challenges

Being on the original show was a tremendous springboard for Mission Belt, but it wasn’t all skittles and rainbows. Our meteoric growth brought with it its own set of challenges. Managing inventory and finding the right people to fill key roles quickly were two major hurdles. Our growing reputation has also brought attention from competitors. Through it all we’ve been fortunate enough to not just survive but thrive in a competitive landscape.

We successfully expanded into licensed sports apparel with our NCAA, NBA, and NHL lines. And we’re not done yet. We’re building even more lines of our famous belt. If you’re on our mailing list, you’ll be among the first to hear about our newest offerings in the works, so be sure to sign up!

Giving Back & Remembering The Mission

Through it all we have been fortunate to not just grow our company, but also grow our ability to help others around the world. In pursuit of our mission to fight world hunger, a dollar from every belt sold is donated to micro-lending organization Kiva.

We recently completed 20,000 loans in over 70 countries. Thanks to our customers, we have been able to give more people a hand up with micro loans then we ever could have imagined.

Mission Belt is making a big difference to more and more people everywhere…and it all started on Shark Tank. So get excited! Grab some popcorn and a drink and watch for Mission Belt on Beyond The Tank. Thanks for being part of the mission!

Comfortable Click Belt - As Seen On TV - READ THIS FIRST

The Mission Belt is also known as a click belt that provides unmatched comfort and style. If you've never experienced the comfort of a click belt we challenge you to try it. Very few people who do try it end up regretting the decision.

What makes our belts so comfortable is the no-holes design ratcheting system that allows for micro-adjustments. That way no matter what the situation you can cinch the belt or loosen it to the exact position you need. That is the kind of unmatched comfort our customers have come to love.

comfort click belts as seen on tv

On top of that, we've made our belts stylish and sleek. They are versatile enough to be used in various settings from casual to business. We offer click belts in leather and nylon. We also have licensed sports belts so you can rep your favorite team.

Mission Belt got its start on the hit TV show Shark Tank. We're sometimes referred to as the As Seen On TV belt because of how popular our belts became after the show aired. Since then we've been featured in various re-runs as well as our own appearance in the hit spin-off show called Beyond The Tank.

Why Buy A Click Belt by Mission Belt?

Besides the fact that our belts are the most comfortable and stylish belts on the planet, we also believe very strongly in giving back. We started this company with a mission to help others overcome poverty. That's why $1 from every belt sold goes to fight world hunger through our partner KIVA, a micro-lending charity. We've participated in many thousands of loans in dozens of countries and in so doing helped thousands of people overcome poverty. We love being able to give back through our efforts. If you're looking for a comfort click belt, join us in the mission! Check out our collections and buy today.



What Do People Mean By "Daymond John Belt"?

When co-founder Nate Holzapfel went on the hit show Shark Tank, he had no idea he’d be walking out with a deal from Daymond John. In hindsight, the deal makes perfect sense. Daymond has had tremendous success in the past with clothing and fashion. But he has passed up plenty of clothing deals on the Tank and there’s never any guarantee once you enter “the Tank”.

Nate did an exceptional job showing why our belts and our company are worth an investment. Daymond saw the potential almost immediately as did his colleagues. In fact, one of the Sharks that passed on Mission Belt later said that was the one deal he wished he could have back.

Going Back Into The Tank

Due to the popularity of The Shark Tank, ABC has launched a spin-off show called Beyond The Tank. Mission Belt has been selected as a business to be featured on the new show.

In this show, companies that got a deal from a Shark will be put to the test to see how they have managed with the investment. We’re looking forward to seeing what America thinks of how we’ve done since being on the show.

Growth Brings Challenges & New Opportunity

We weren’t sure what to expect after being on the original show. The break between filming and airing gave us some time to prepare but there was no way to know how the world would respond after seeing us.

To say the response was huge would be an understatement. In a matter of a few days our company had grown exponentially, and we’ve been fortunate enough to continue our growth. But with that came unique challenges. How do we manage that growth without sacrificing our values and our future?

Thanks to valuable partners like Daymond, we’re doing just that. Since being on the show we have successfully expanded into licensed sports apparel with our Collegiate, NBA, and NHL lines. There’s even more to come in the near future so get signed up on our newsletter to make sure you don’t miss it!

Remembering Our Mission

Most companies weren’t founded with a philanthropic purpose like Mission Belt. One of our top goals in starting this company was to give back to those who need it most. To honor our mission to fight world hunger, a dollar from every belt sold is donated to micro-lending organization Kiva. In fact, we’ve recently surpassed 20,000 loans in over 70 countries.

Thanks to our loyal customers and valued partners, we’re helping to put an end to hunger in third-world countries. At Mission Belt, we’re all about making a difference. So now it’s time to get your own “Daymond John belt”. Thanks for being part of the mission!